Mr. Gurchran J Singh, President/ co-founder, receiving the Singapore Promising Franchisor 2005 award from Dr Balaji Sadasivan, Senior Minister of State, Ministry of Information, Communications and The Arts and giving the acceptance speech at the FLA’s Gala Dinner 2005

• Good franchise strategy & concept.
• Good resource support.
• Good systems like communications, quality control, research & development,
  financial, legal & information technology in placed.
• Good sign up process.search & development, financial,
  legal & information technology in placed.
• Marketing plans (Place, Promotion, Price, Product & People).
• Customer Management system (CMS).
• Well-defined Franchise Agreement.
• Good track franchise records.
• Conflict resolving techniques.
• Financial management assistance.

Premise Location and Design
We help franchisees assess the location and will advice on the design and layout of the center. This is to ensure that there is a stimulating and conducive environment and to maximize the capacity of the centre. Such design includes various learning corners, themes as well as the Animal, Plants and Water Kingdom.

Consultancy for Submission to Authorities
We provide consultancy to franchisees in the submissions of license application to relevant authorities and the engagement of qualified person to ensure the attainment of license.

Franchisee's Training
We provide facilitation and training to franchisees in areas leading to the success of the centre. Such training includes customer service, parents' involvement, curriculum, etc.

Comprehensive Guide
We provide franchisees with a comprehensive procedures manual and curriculum manual that provides detailed procedures in the day-to-day operations of a centre. This will facilitate the efficient and effective management of the business. We will also provide franchisees with the People Developer (SPRING Singapore) Manual for their journey towards people excellence.

Joint Marketing and Promotion
Franchisees are able to pool resources with us and among each other to come up with joint marketing, promotion programmes and open house programmes at a lower cost.

Regular Operations Audit
Regular audits will be conducted to ensure a consistent and commendable standard of operation in all centers.

Consistent Training
With the support from our resources and consultancy/training SBU, franchisees receive constant training to enhance the skills and standards of the business and staff.

Parents Involvement & Related Activities
We will guide franchisees on the know-how of organizing various parents' involvement and community related activities to build a stronger image.

Good Communication System
Franchisees will be linked to us via email system, circulars and newsletters. This ensures constant communication, a leading factor in the success of business.

Comprehensive Curriculum
Franchisees will receive an excellent set of curriculum from us, without having to spend resources and efforts in developing a set of new curriculum. This curriculum is specially developed by our Child Psychologist and team of experienced and trained early childhood educators.

Goodwill
Franchisees share the goodwill with us in the journey towards achieving national quality standards. People Developer Standard and 'Cool' Childcare are just some of them.

For further details on our franchise opportunities and to run your own CHERIE HEARTS childcare centre, pls write in to care@cheriehearts.com.sg with your details.